If you’re planning your internet marketing strategy, you’ll want to make sure you have enough money to accomplish what you’re setting out to do. Use the suggestions below for establishing a budget plan to go along with your internet marketing plan.
Don’t omit advertising, including internet marketing from your business budget. While it seems counter-intuitive, when you’re just starting out this budget is often higher than it will be once your business is more established.
Establish a dollar amount by researching what other businesses in your industry and similar to your size allocate for internet marketing. It’s important that you consider whether the numbers you’re looking at are for all advertising or are already broken down into types of advertising, including internet marketing.